877.M5HELP3In House Kitchen and Bath Chooses M5 for Enterprise Class Communications Solution
The Interior Design firm uses M5 to assert corporate image and manage interactions with clients
The Challenge:
Manhattan-based luxury custom design firm In House Kitchen & Bath is a premier showroom for the kitchen, bath, and home. Founded in July 2007 by Michael Markoe and David Burcher, In House works with the highest quality brand manufacturers and foremost designers to create unique environments for their discerning clientele. When Markoe and Burcher opened their showroom on Lexington Avenue in the summer of 2007, one of the many critical business decisions they faced was the selection of a phone service provider to meet their specific communications needs. Although they were a boutique company, they wanted to project a large image of expertise and premier personal service. Often the first impression In House makes is not in their designs, but over the phone. In the renovation and design industry, a company's image is a highly regarded aspect of the sales process. Burcher and Markoe wanted to establish their commitment to excellence for their customers on the very first ring. While the showroom on Lexington Avenue was being built, In House's staff relied on their mobile phones to communicate with one another. But when the showroom was completed, they needed a configured and customized business phone solution to be implemented.
The Solution:
On a colleague's recommendation, Sales Director Markoe brought in M5 Networks to evaluate its hosted IP Phone service. Markoe was immediately impressed by M5's system portability, as staff would be able to conduct business from the road, home and elsewhere without losing access to their business phone. Knowing the set monthly cost of communication for local and long distance was helpful to estimate finance allocation accurately. Staff found the Cisco phones particularly easy to use as the high-tech models are designed similarly to cell phones. In House wanted to be free to design, renovate and do business without managing a phone system at the same time. While the M5 solutions were endless in their helpful features, In House chose M5 for the same reason home owners and architects chose them. In House develops relationships with their clients to create a customized solution to meet their needs. Once the decision was made, their personal M5 system designer began outlining the structure for In House's personalized communications solution. M5 planned and executed timely training sessions, providing a thorough course on how to optimize usage of the M5 solution.
The Results:
Today In House Kitchen and Bath maintains high standards of quality customer care and professional call handling and reception. All callers to In House are greeted by a live
person and directed to an individual on every call. Staff takes advantage of call
forwarding, enjoying the benefits of having their office phone available to them in the
office or offsite. Clients would never know that they are reaching staff from outside of the office, and calls are directed in the same manner regardless of staff location. In the design and renovation field, a good first impression is integral to success. Presenting a consistent image over the phone establishes trust, and over time helps to build a relationship between clients and the company. Now having been with M5 for over a year as of this August, call quality and clarity has been a mainstay of M5's service, and never having to worry for missing client calls or imperfect reception has been a valuable provision. With over 35 years combined experience and a staff of dedicated professionals, Mr. Markoe and Mr. Burcher excel in bringing their renovation projects from concept to completion with the support of an enterprise class communications solution.
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